📢 Gate Square #Creator Campaign Phase 1# is now live – support the launch of the PUMP token sale!
The viral Solana-based project Pump.Fun ($PUMP) is now live on Gate for public sale!
Join the Gate Square Creator Campaign, unleash your content power, and earn rewards!
📅 Campaign Period: July 11, 18:00 – July 15, 22:00 (UTC+8)
🎁 Total Prize Pool: $500 token rewards
✅ Event 1: Create & Post – Win Content Rewards
📅 Timeframe: July 12, 22:00 – July 15, 22:00 (UTC+8)
📌 How to Join:
Post original content about the PUMP project on Gate Square:
Minimum 100 words
Include hashtags: #Creator Campaign
Virtuals Protocol: The Transformation from Chain Game Remnants to a Giant in AI Issuance in the Cryptocurrency Field
From Chain Game Remnants to AI Intelligent Agent Issuance Platform: The Rebirth of Virtuals Protocol
In June 2025, the crypto world witnessed an unprecedented migration of wealth: the new project IRIS debuted with an initial market value of $200,000 on a certain platform, and after going live, its market value skyrocketed to $80 million, setting a new industry record with a 400-fold increase. This performance not only far exceeded the previous record of a 40-fold increase but also made the "new coin season" of other ecosystems pale in comparison. As the driving force behind this myth, the platform token achieved a 400% surge within six months, with its market value peak surpassing $5 billion. Now, the platform has firmly established itself as the largest AI agent launch platform on a certain network. However, behind this nationwide celebration lies an experiment in wealth distribution based on a points-based reconstruction of rules — it is quietly reshaping the speculative logic and value order of the crypto market.
Ruins Rebirth: From Chain Game Remains to AI Intelligent Agent Issuance Platform
A certain protocol is a decentralized platform deployed on the Ethereum Layer-2 network, dedicated to pioneering an on-chain AI agent economy that allows users to easily create, co-own, and monetize autonomous AI roles. Its predecessor was a gaming guild established in Malaysia in 2021. The guild initially focused on Play-to-Earn projects and the NFT community, successfully raising approximately $16 million through precise layouts of multiple projects, reaching a valuation close to $600 million at one point, and accumulating a wealth of gaming assets and an active player community. However, the bear market in 2022 severely impacted GameFi, causing the guild's token price to plummet by nearly 99%, with its market value shrinking to less than $6 million. The team attempted various business lines such as social apps, NFT apparel, and music platforms, all of which ended in failure, and the project was on the verge of being shelved.
By the end of 2023, the wave of generative AI swept the globe, and the concept of AI agents became a new trend in cryptocurrency. The guild community, through on-chain DAO voting (with a support rate as high as 90%), resolved to completely transform into an AI-driven protocol and renamed itself to a certain protocol, with the core strategy shifting to "assetizing and tokenizing AI intelligent agents and empowering the community." This transformation is based on profound insights: the team discovered that the Japanese VTuber market size exceeds 100 billion yen, but creators receive less than 20% of the revenue; at the same time, experiments on a certain platform have proven that AI-driven NPCs can increase player retention rates by about three times. These two pieces of data directly gave rise to the positioning of "profitable AI personalities."
In October 2024, the protocol will go live on the mainnet and launch the first multimodal AI agent—virtual idol Luna. Luna integrates technologies such as text generation, 3D motion, voice synthesis, and smart contract wallets, enabling it to autonomously raise operating funds and distribute rewards to fans. After its launch, Luna quickly gained 500,000 followers on social media, with monthly income reaching 1.2 million dollars solely from fan tips, successfully validating the business model and technical feasibility of on-chain AI agents. Its demonstration effect has attracted a large number of developers to pay attention to the project itself.
Riding on the success of projects like Luna, the protocol will launch its core token on multiple trading platforms and mainnet by the end of 2024. Its price skyrocketed from initial cents to a historical high of $5.15, with a market cap briefly surpassing $5 billion, far exceeding most Layer-2 and DeFi projects during the same period, marking the protocol's entry into the mainstream crypto market. The platform's unique "low threshold, high incentive" mechanism is highly attractive: users only need to stake about 10 tokens (around $200) to create a new AI agent, which automatically generates a liquidity pool locked for 10 years; when the token's market cap reaches about $500,000, the system will release the liquidity layer to ensure trading depth and price stability. This model significantly lowers the participation threshold and stimulates enthusiasm for ecosystem construction.
By June 2025, the ecosystem has demonstrated significant scale and economic effects: the cumulative number of AI agents incubated has exceeded 11,000, covering diverse scenarios such as virtual idols, trading advisors, game engines, and content incubation. It has almost nurtured over 80% of the on-chain AI agents, and the generative multimodal agent framework it launched has also become a popular choice for agents in the Web3 gaming and metaverse fields. However, the vision of this protocol goes far beyond becoming the leader in AI agent issuance. Its white paper clearly states that the ultimate goal is to build a true "AI Sovereign Society." Therefore, attracting more ecosystem members to join is the key to achieving this grand goal and will be a focus of its development for a long time to come.
New Issuance Model: Creating a New Paradigm for AI Asset Issuance
To attract more user attention, the protocol has innovatively introduced the "Genesis Launch" mechanism for the issuance of AI agent tokens. Unlike traditional linear airdrops or fixed issuance, Genesis Launch is based on the concept of "contribution points," emphasizing participation and contribution rather than pure speculation. This mechanism became an instant hit across the internet as soon as it was launched, and it has now become a new hub for speculators eager to participate, with even seasoned speculators discussing how it could replace the once-popular "Alpha airdrop" model. Unlike traditional airdrops that distribute tokens at once, often leading users to sell immediately, Genesis Launch emphasizes "contribution equals distribution," allowing everyone the opportunity to participate in new token subscriptions based on their genuine input. Almost every day in the official community, members can be seen sharing screenshots of their earnings from participating in new token launches using points, a level of open and transparent rules and thresholds that has completely overturned the situation of "rich players monopolizing, retail investors left out."
Taking IRIS as an example, the project launched its presale in mid-May, locking over 120 million points in less than 24 hours, with the subscription exceeding 1500%, and tens of thousands of users sharing 37.5% of the community share. On the day of its listing, the market value of IRIS skyrocketed from 200,000 USD to 80 million USD, an increase of over 400 times, setting a new industry record for the issuance of AI Agents, and instantly overshadowing the previous "new coin season" trend from other ecosystems.
The reason why Genesis Launch was able to rapidly gain popularity lies in its construction of a "incentive-contribution-return" closed loop. First, users can earn basic points by staking tokens or holding the highly sought-after AI Agent tokens within the ecosystem; secondly, users can also accumulate more points by participating in social promotion, trading on the platform, or staking tokens from other projects. In this way, whether you are a technical novice or an experienced trader, you can find a suitable way to contribute through capital investment or content promotion, greatly stimulating community activity and innovation motivation.
In stark contrast, traditional airdrops often rely solely on token snapshots or completing complicated tasks. Most users sell the tokens they receive on the same day. According to a certain data platform, over 90% of airdropped tokens experience a significant price drop within 15 days of issuance, with a retention rate of less than 12% after three months. However, Genesis Launch employs a points locking + punitive cooling mechanism: if the newly acquired tokens are sold within 24 hours after unlocking, it will trigger a 10-day points reset, significantly curbing the arbitrage behavior of "yield farmers" and encouraging participants to hold long-term and make continuous contributions.
At the same time, the platform provides ample liquidity support for the listing of new tokens. Each Agent Token is paired with a certain amount of tokens or stablecoins injected into the liquidity pool before the opening, ensuring that there is no awkward situation of "unable to buy at the price" or "unable to sell the order" on the exchange or DEX. To prevent whales or bots from occupying a large share through multi-wallet knife-style layouts, Genesis Launch sets a limit of no more than 0.5% of the total issuance for each address and uses an on-chain randomization algorithm to further balance the distribution, ensuring that small and medium users can also gain a considerable share.
The success of this new subscription model lies not only in the popularity of the new token issuance but also in the "old brings new" effect of ecological tokens. Since the large-scale launch of Genesis Launch, the trading volume and price of platform tokens have been rising sharply: by mid-June 2025, its daily average transaction volume on the chain had exceeded $150 million, an increase of over 80% compared to May; meanwhile, holding and staking tokens to obtain governance tokens can also continue to earn additional points, which has led a large number of users to lock up their assets and participate in ecological governance for the long term, further solidifying price support and liquidity.
Not only are retail investors flocking to participate, but institutions are also showing a strong interest in this new mechanism of "contribution for returns". In June 2025, the world's first perpetual contract based on the platform token was launched on a certain exchange, supporting leverage trading of up to 2000 times. On the first day of its launch, the contract trading volume surpassed 700 million USD, sending a strong signal that this protocol is becoming a new target for speculation and hedging in the eyes of institutional investors.
Ecological Evolution Theory - A Thrilling Leap from Issuance Platform to AI Sovereign Society
In the future planning of this protocol, every technical upgrade and mechanism innovation is aimed at making the outline of the "AI Sovereignty Society" increasingly clear. In the initial stage, it was just an AI agent issuance platform, quickly gathering a group of enthusiastic developers and users through token economic mechanisms such as liquidity locking and buyback destruction. As hundreds of AI agent projects were launched, agents began to operate independently and autonomously monetize in scenarios like gaming, content creation, and market analysis; users were no longer mere spectators but became co-builders and beneficiaries. The Genesis Launch connected project growth and community participation with the logic of "contribution equals distribution," promoting the free flow of funds and creativity within the ecosystem.
But the real turning point is the "Agent Nation" blueprint proposed by the team. This is not just a slogan, but the core path of ecological evolution. The platform allows each AI agent to migrate freely between multiple networks through open SDK and cross-chain support; through the Agent Commerce Protocol (ACP), agents can sign contracts, deliver, settle, and repurchase on-chain, achieving a true autonomous commercial closed loop; community participation earns governance rights through staking and shares transaction fees and repurchase dividends, merging the identities of "participants" and "owners" in the token economy. All of this is building a prototype of a digital nation operated by countless autonomous agents and co-governing humans.
So far, this ecosystem has demonstrated several milestone achievements: the security audit agent IRIS in the mainnet Genesis Launch was listed with a subscription rate of 1500%, with its market value soaring from $200,000 to $80 million; the virtual idol Luna earned $1.2 million per month from fan tips, and its token market value surpassed $120 million; the hedge fund format VADER operates steadily in a cross-chain environment, with a market value exceeding $100 million... These figures not only reflect the feasibility of the agent business model, but also prove that the "AI agent economy" is moving from theory to reality.
With the continuous maturation of multimodal AI technology and cross-chain interoperability, this protocol is undoubtedly at the forefront of building a digital civilization. In the days to come, AI agents will not only be props and tools, but will also become "digital citizens" with autonomous decision-making powers and economic rights, participating together with humans in production, governance, and even cultural creation. This platform will no longer be a simple platform, but is nurturing a new type of society from the bottom up, co-governed by countless AIs and humans – this is the true ecological evolution, an exhilarating leap towards an "AI sovereign society" that has just begun.