200 million reasons NFTs will never die

200 million reasons NFTs will never die originally appeared on TheStreet.

Most people think NFTs (non-fungible tokens) came and went with the 2021 hype cycle, but that is not true.

The term “NFT” has lost popularity, but the technology is working behind the scenes to improve user experiences.

There is no need to understand crypto or care about blockchains.

Do people still care about NFTs?

At NFT NYC 2025, Dapper Labs Co-Founder and CEO Roham Gharegozlou shared stats that caught everyone’s attention:

The company has minted nearly 200 million NFTs on the Flow blockchain that improve mass market apps.

That’s why major brands like Disney, the NFL, NBA, and Ticketmaster continue to embrace the technology.

Ticketmaster the Biggest NFT Success Story?

While people were laughing at “million-dollar monkey pictures”, Ticketmaster quietly rolled out nearly 100 million NFT tickets.

These NFT-based tickets can’t be counterfeited. They can be quickly verified, by any buyer.

Most Taylor Swift fans don’t know or care that their ticket runs on a blockchain. And they shouldn’t have to.

What’s the secret to mass adoption?

Quiet integration.

Apps like Disney Pinnacle, NBA Top Shot, and NFL All Day let fans collect, trade, and engage with digital content without needing to think about the tech powering it.

People care about fun and access, not about blockchains.

The hype is gone; the technology is here

Crypto enthusiasts might always debate which blockchain is the fastest or most decentralized, but the rest of the world just wants something that works.

Even companies like Amazon, Walmart, and government agencies are already using blockchains behind the scenes.

Successful developers like Dapper Labs focus on user experience, and it's paying off.

Will the hype return?

Maybe. But it won’t look the same.

NFTs have quietly evolved and are already powering real apps that solve real problems.

The hype may be gone for good, but the tech is just getting started.

200 million reasons NFTs will never die first appeared on TheStreet on Jul 14, 2025

This story was originally reported by TheStreet on Jul 14, 2025, where it first appeared.

View Comments